One of the outcomes of the final crit was that I needed to put my cake boxes into context. I took this on board and photographed two of the boxes with a cupcake, to show the context and also to give them some scale.
I do think that giving the boxes some context really helps to just give instant understanding of what the packaging is for.
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Love the packaging - its classic, sophisticated but modern all at the same time, a real inspiration - i would buy these cakes any day!
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