I have reached a point in my design process where the design is now formulated, and the application process is beginning. I have collated a range of different Boots Own Brand products, so as to compare their collective brand with my design for their Expert brand. The image below shows Boots ranges: Vitamin E, Tea Tree, No7, Ingredients, Sun Swim & Gym and Essentials.
I am quite pleased with the overall feel of the design, and I think that it integrates well with the rest of the Boots brand ranges. I realise that there are elements of the designs that I need to change and develop a little, but this is the basis of what my final designs will look like.
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